CES 2024 -
Realizing Seoul's Lifestyle through Cutting-Edge Technology.View Detail
'SEOULCon’, the first large-scale content festival with influencers, connects 50 countries, 3,000 teams, and 3 billion followers.More
2023.12.30 ~ 2024.01.01. @DDP
Seoul Startup Hub
The best accelerator in the public sectorView Detail
Seoul's excellent products selected by SBAView Detail
Digital Media City
The primary cluster for digital media in Korea.View Detail
From the past to the future of animationView Detail
Korea's excellent trade exhibition & conventionView Detail
Seoul's leading IT and software education brandView Detail
B the B
Be the Beautiful in ‘B the B’View Detail
Seoul Beauty Fashion Lounge
A Business-Matching Platform optimized for the Content Industry.View Detail
We are SBA
As the Seoul Metropolitan Government’s economic promotion policy implementation agency,
it is promoting projects centered on seven policy tastks to secure future growth engines for the
seoul economy through industrial and corporate innovation in seoul.
CES Seoul Tech Pavilion
At CES (Consumer Electronic Show) 2023, the world's largest IT exhibition, the 'Seoul Tech Pavilion' will be operated to introduce the lifestyle of Seoul created by various industries, companies and technologies.
B the B
the Center of Global Beauty&Fashion
Based on the DDP located within the largest fashion industry cluster in Korea, we create a sustainable and healthy beauty fashion industry ecosystem through the flagship store ‘B the B’ where you can experience the lifestyle of Seoul.
Connecting Global Investors to Seoul
We create an attractive investment environment in Seoul and support foreign investors' entry into Seoul and successful business. Together with experts in each field, we support promising Seoul companies to advance into the global market.
B2B Export Platform
Utilizing the non-face-to-face export platform trade-ON, we support Seoul companies' entry into the overseas market by matching export companies and buyers 24 hours a day.
Key Business of SBA
As ‘the Best accelerator in the public sector’, we foster global startups and support investment to innovate the startup ecosystem in Seoul.
We select the best products in Seoul and connect them to domestic and foreign commerce platforms through global marketers.
Beauty & Fashion
We create a sustainable and healthy ecosystem of the beauty and fashion industry within the Dongdaemun DDP, the center of the industry in Seoul.
We support the content industry by supporting the content creation of one-person media and game industry and creating a cluster of content companies.
For young people in Seoul, we foster practical innovative talents who lead digital transformation by operating education necessary for SW development and digital transformation for young people in Seoul.